{"id":38525,"date":"2022-07-26T11:48:00","date_gmt":"2022-07-26T11:48:00","guid":{"rendered":"https:\/\/expleo.com\/global\/en\/?post_type=case-studies&p=38525"},"modified":"2023-08-25T12:22:57","modified_gmt":"2023-08-25T12:22:57","slug":"customer-centricity-heart-of-strategy","status":"publish","type":"case-studies","link":"https:\/\/expleo.com\/global\/en\/case-studies\/customer-centricity-heart-of-strategy\/","title":{"rendered":"Putting customer-centricity at the heart of strategy with tech start-up LYNQTECH"},"content":{"rendered":"\t\t
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Key results<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Challenge <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\u201cRetention is big business\u201d\u00a0<\/strong><\/p>

In the competitive energy market, every customer counts. And holding onto users is much more cost effective than acquiring new ones. Energy suppliers must therefore accelerate their digital capabilities to provide seamless, end-to-end customer experiences, which will not only increase loyalty and reduce customer churn, but also result in operational efficiencies.<\/p>

In response to this need for deeper customer relationships, German start-up LYNQTECH has built an innovative cloud platform that allows energy suppliers to manage sales, billing, contracts and administration \u2013 from any location and at any time of day.<\/p>

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Solution<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\u201cStrategic testing\u201d\u00a0<\/strong><\/p>

Expleo is working with LYNQTECH to increase customer touchpoints through multiple channels across their wider ecosystem, including opportunities like e-mobility, automated parking and more.<\/p>

Our agile teams have helped to develop a portable digital B2C platform (web and app) that facilitates contracting and data collection, while implementing complex interface architecture for the efficient integration of all necessary systems.<\/p>

The platform uses Expleo\u2019s framework for efficient test automation, gaining comprehensive test execution with special focus on functionality, integration (E2E) and usability. We also provide flexible scaling with our German-language test centre (nearshore & offshore).<\/p>

\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Benefits<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\u201cReducing time to market\u201d\u00a0<\/strong><\/p>

Through a comprehensive test automation strategy, including lean test processes, Expleo brings new features into production with speed and accuracy. We have helped to improve software quality with shorter test times and increased system stability. This fast-tracked, quality-assured approach is helping LYNQTECH\u2019s customers to strengthen relationships with their own customers, while enriching their end-to-end services.<\/p>

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\n\t\t\t\tWe create innovative and contemporary solutions for the energy service of the future. Expleo ensures our quality standards with expertise and full commitment.\t\t\t<\/p>\n\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\t\t\t\tMandy Schwerendt<\/cite>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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CEO, LYNQTECH<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\r\n DIGITAL TRANSFORMATION <\/strong> <\/p>\r\n \r\n

\r\n Big data, analytics, AI & advanced algorithms<\/span> <\/h2>\r\n
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Expleo builds modern data analytics strategies by deploying machine learning and advanced algorithms. This empowers us to create complex predictive and governing models, both in the industry and services environments.<\/p><\/div><\/div>

\u00a0<\/div><\/div><\/span> <\/div>\r\n \r\n
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Smarter supply.\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Smarter grid.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\nSustainable
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We explore how Expleo is supporting the development of an innovative cloud platform to help LYNQTECH’s customers to strengthen relationships with their own customers. <\/p>\n","protected":false},"featured_media":38652,"template":"","meta":{"_oasis_is_in_workflow":0,"_oasis_original":0,"_oasis_task_priority":"2normal","_angie_page":false,"service-grey-banner":"false","service-grey-banner-link":"","footnotes":""},"case-study-single-templates":[],"topic":[144,145],"industry-taxonomy":[163],"country":[119,130,131],"service":[216,59,48,68,52,83],"class_list":["post-38525","case-studies","type-case-studies","status-publish","has-post-thumbnail","hentry","topic-business-transformation","topic-digital-transformation","industry-taxonomy-energy-and-utilities","country-ireland","country-united-kingdom","country-usa","service-digital-transformation","service-application-transformation-assurance","service-big-data-analytics-ai-and-advanced-algorithms","service-business-agility-and-lean","service-business-analysis-transformation","service-transformation-consultancy"],"yoast_head":"\nExpleo | A strategy around customer-centricity with LYNQTECH<\/title>\n<meta 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