{"id":113208,"date":"2025-12-16T08:24:56","date_gmt":"2025-12-16T08:24:56","guid":{"rendered":"https:\/\/expleo.com\/global\/en\/?post_type=insights&#038;p=113208"},"modified":"2025-12-19T12:53:47","modified_gmt":"2025-12-19T12:53:47","slug":"uk-growing-trust-ai-pulse","status":"publish","type":"insights","link":"https:\/\/expleo.com\/global\/en\/insights\/news\/uk-growing-trust-ai-pulse\/","title":{"rendered":"UK shows growing trust in AI regulation, as doubts simmer in EU &#8211; according to Expleo AI Pulse"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"113208\" class=\"elementor elementor-113208\" data-elementor-post-type=\"insights\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7fe9c3d5 gg-article-content gg-standard-article-template gg-simple-text gg-container-tiny elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7fe9c3d5\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-17daaf29\" data-id=\"17daaf29\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4c4f0f8f elementor-widget elementor-widget-text-editor\" data-id=\"4c4f0f8f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>London, UK, 16 December 2025 &#8211; <\/strong><a href=\"https:\/\/expleo.com\/global\/en\/insights\/campaigns\/the-expleo-ai-pulse\/\">Expleo\u2019s November edition<\/a> of the AI Pulse reveals a growing divide in attitudes towards AI regulation, with UK organisations remaining confident that its regulation will support the safe and ethical use of AI, while leaders in France and Germany show more caution, as they prepare for one of the world\u2019s strictest AI frameworks under the EU AI Act.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4f20099 elementor-widget elementor-widget-image\" data-id=\"4f20099\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/expleo.com\/global\/en\/wp-content\/uploads\/2025\/11\/ai-pulse_gaugeface_2025-11_uk_inpage-1024x576.jpg\" class=\"attachment-large size-large wp-image-113212\" alt=\"A gauge shaped like a brain shows a score of 70, with the needle pointing toward &quot;confident&quot; and away from &quot;worried.&quot; A man in glasses and a suit stands on the right. The background is purple with wave patterns and the &quot;AI Pulse&quot; logo.\" srcset=\"https:\/\/expleo.com\/global\/en\/wp-content\/uploads\/2025\/11\/ai-pulse_gaugeface_2025-11_uk_inpage-1024x576.jpg 1024w, https:\/\/expleo.com\/global\/en\/wp-content\/uploads\/2025\/11\/ai-pulse_gaugeface_2025-11_uk_inpage-300x169.jpg 300w, https:\/\/expleo.com\/global\/en\/wp-content\/uploads\/2025\/11\/ai-pulse_gaugeface_2025-11_uk_inpage-768x432.jpg 768w, https:\/\/expleo.com\/global\/en\/wp-content\/uploads\/2025\/11\/ai-pulse_gaugeface_2025-11_uk_inpage.jpg 1280w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bee78b5 elementor-widget elementor-widget-text-editor\" data-id=\"bee78b5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tThe Expleo AI Pulse, commissioned by the global engineering, technology and consultancy services provider, gauges business sentiment towards AI, ranging from 0 (very worried) to 100 (very confident).\n\nThe overall sentiment score in the UK for November settled at 70, a two-point dip on last month, with the most revealing insights centred on levels of trust in AI governance. Almost two-thirds of UK respondents (62%) said that current regulations, including the UK Government\u2019s AI Opportunities Action Plan, will support ethical AI use. In contrast, fewer than half of business leaders in France (46%) and Germany (42%) felt the same about regulation in the EU.\n\n<span class=\"gg-bold-text\">Jeff Hoyle, EVP and MD UK &amp; NA at Expleo, said:<\/span> \u201c<em>The November sentiment tracker shows that UK organisations are approaching AI regulation with a curious and confident mindset. Business leaders recognise the clarity and guidance that a principles-based approach gives them, opening the way for responsible AI-led innovation. <\/em>\n\n<em>\u201cWe\u2019re starting to see UK businesses develop a deep understanding of how to operate within the governance frameworks and using it to supports ethical, value-driven adoption.\u201d<\/em>\n\nSentiment in the UK contrasts with France and Germany, where the implementation phase of the EU AI Act is underway. Rather than feeling reassured by the new rules, many businesses in these markets appear unsettled by the level of prescription and the practical demands the legislation introduces.\n\nUK organisations, operating under a more adaptable, principles-led framework, express greater confidence that regulation will enable ethical and responsible AI, rather than limit their ability to innovate.\n\n<strong>Hoyle commented:<\/strong> <em>\u201cThe caution we are seeing in France and Germany suggests that prescriptive, complex regulation can create uncertainty at exactly the moment organisations need confidence to move forward. <\/em>\n\n<em>\u201cAs the EU AI Act enters its implementation phase, many leaders are unsure how the practical demands will translate at operational level. The opportunity now is for all markets to ensure regulation acts as an enabler. With the right support, businesses can embrace AI with both ambition and assurance and that balance will be crucial as AI becomes central to how industries operate.\u201d<\/em>\n\nThe November findings also highlight broader sentiment patterns across the UK market. More than three quarters of business leaders said they are excited about the opportunities AI brings (79%), while around one in seven see AI primarily as a risk (14%). Just over half reported concerns about AI-driven cybersecurity threats (54%), indicating that while risks remain top of mind, organisations may feel increasingly able to manage or mitigate them.\n\nIn comparison, levels of excitement around AI were lower in France (68%) and Germany (73%). Leaders in both markets are also more cautious overall, with around one in seven in France (14%) and a similar share in Germany (14%) believing that AI is primarily a risk. Cybersecurity concerns also remained elevated, with just over half of French leaders (52%) and almost half of German leaders (47%) worried about AI-related vulnerabilities.\n\n<span class=\"gg-bold-text\">Notes to Editors<\/span>\n<ul>\n \t<li>The Expleo AI Pulse is conducted monthly<\/li>\n \t<li>It takes in the views of 600 business leaders across UK, France and Germany<\/li>\n \t<li>The UK press release is based primarily on the views of 200 UK business leaders<\/li>\n \t<li>From time to time, we may compare the results in the UK with those in France and Germany<\/li>\n \t<li>AI Pulse is carried out on behalf of Expleo<a href=\"mailto:https:\/\/www.opinium.com\/us\/home\/\"> by award-winning insights agency, Opinium<\/a><\/li>\n \t<li><a href=\"https:\/\/expleo.com\/global\/en\/insights\/campaigns\/the-expleo-ai-pulse\/\"><strong>https:\/\/expleo.com\/global\/en\/insights\/campaigns\/the-expleo-ai-pulse\/<\/strong><\/a><\/li>\n<\/ul>\n<span class=\"gg-bold-text\">Media contact<\/span>\n\nGwen Allen \u2013 <a href=\"mailto:gwen.allen@expleogroup.com\">gwen.allen@expleogroup.com<\/a>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>London, UK, 16 December 2025 &#8211; Expleo\u2019s November edition of the AI Pulse reveals a growing divide in attitudes towards AI regulation, with UK organisations remaining confident that its regulation will support the safe and ethical use of AI, while leaders in France and Germany show more caution, as they prepare for one of the [&hellip;]<\/p>\n","protected":false},"author":81,"featured_media":113210,"parent":0,"template":"","meta":{"_oasis_is_in_workflow":0,"_oasis_original":0,"_oasis_task_priority":"2normal","footnotes":""},"topic":[164,144,145,147],"insights-single-templates":[],"industry-taxonomy":[265],"content-type":[22],"country":[130],"service":[209],"class_list":["post-113208","insights","type-insights","status-publish","has-post-thumbnail","hentry","topic-artificial-intelligence-and-robotics","topic-business-transformation","topic-digital-transformation","topic-innovation-and-r-and-d","industry-taxonomy-aall-industries","content-type-news","country-united-kingdom","service-product-process-engineering"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.0 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Expleo | UK shows growing trust in AI<\/title>\n<meta name=\"description\" content=\"Expleo\u2019s November edition of the AI Pulse reveals a growing divide in attitudes towards AI regulation. 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