{"id":1135,"date":"2019-11-12T16:15:00","date_gmt":"2019-11-12T16:15:00","guid":{"rendered":"https:\/\/expleo.com\/global\/en\/?post_type=insight&p=1135"},"modified":"2024-03-15T15:42:19","modified_gmt":"2024-03-15T15:42:19","slug":"strategy-playlist-6-songs-to-help-your-company-shake-rattle-roll","status":"publish","type":"insights","link":"https:\/\/expleo.com\/global\/en\/insights\/blog\/strategy-playlist-6-songs-to-help-your-company-shake-rattle-roll\/","title":{"rendered":"Strategy playlist: 6 songs to help your company shake, rattle and roll"},"content":{"rendered":"\t\t
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Berni Moore is Expleo Ireland\u2019s strategy management consultant for business governance, transformation, BI, change, IT, telecoms and utilities. She provides her soundtrack to a better strategy.<\/p>

Strategy sets the rhythm of your company, right? It provides a baseline that will have your whole business playing in tune. Is yours like the Talking Heads track \u201cRoad to Nowhere\u201d? Or \u201cJump\u201d by Madonna: not afraid where you\u2019ll land? Here are 6 songs for getting \u201cInto the Groove\u201d instead.<\/p>

1. \u201cFight for your right to party\u201d \u2013 Beastie Boys<\/strong>
As a C-Level Executive, you should be involved in, promote and get buy-in for your organisation\u2019s strategic plan. If you\u2019re not feeling fired up about it, then you probably need to give it another look. After all, your strategy should be the reason you exist in your role. Making it real needs to be your purpose at work. Have you got the eye of the tiger?<\/p>

It\u2019s up to you to cascade the plan down to team members and then work together to ensure all areas of the business are working towards the right goals. As part of the strategic plan or review, a useful step is to create a strategic profile to better understand your company, your direction, your competitors, your place in the market and how you plan to meet your strategic priorities.<\/p>

2. \u201cEverybody knows\u201d \u2013 Leonard Cohen<\/strong>
Now that the CEO, CIO and CTO are all on the same page, the next task is landing the message across your teams, so that theory turns into action. This means having the right leadership teams with the skills to create the right culture, so that the strategic priorities are being met. These can lead to hard questions. Do you have the best people for driving the business towards achieving your goals? Are those leaders strong enough to encourage their teams to focus their energies in key areas.<\/p>

There\u2019s a lot to take onboard, including the vision, strategic priorities and goals. Are you communicating them clearly? Buy-in is hard unless you can. Employees will need to learn \u2013 and be reminded \u2013 of their part in the grand scheme. The strategic plan is not something to look at just once a year to satisfy the board and then put in a drawer until the following year.<\/p>

3. \u201cOne vision\u201d \u2013 Queen<\/strong>
Just setting a strategy won\u2019t make it happen. You need to know if your vision is forming and adapt quickly if it\u2019s not. Key Performance Indicators (KPI\u2019s) with a \u2018balanced scorecard\u2019 approach is essential for monitoring progress. They create metrics, to ensure everyone understands what needs to be achieved. The good thing about balanced scorecards is they\u2019re not just about the money. Financial measures are integrated with performance measures and objectives across the whole organisations. Once the KPIs are mapped onto the strategic priorities, you\u2019ll then have strategic roadmap for achieving success.<\/p>

Of course, these KPIs must inform your next steps. If one initiative is scoring well, think how this could improve other departments. If no alignment exists, then project should not continue, as it is taking resources, effort, time and money away from achieving the overall strategy.<\/p>

4. \u201cLet\u2019s stick together\u201d \u2013 Bryan Ferry<\/strong>
Your strategy will almost certainly include key IT initiatives, which will align their technology, data and digital initiatives to the roadmap. These initiatives should be enablers to achieve strategic objectives \u2013 not IT-only programmes \u2013 even if you are an IT company. The biggest mistake of organisations is leaving delivery of key strategic objectives to IT. The business understands how the business runs, IT understand how IT runs, so the business should own the portfolio!<\/p>

5. \u201cWind beneath my wings\u201d \u2013 Bette Midler<\/strong>
Your supporting departments are the back-up teams for achieving the strategy. They need to adapt accordingly and provide necessary impetus.<\/p>

Human Resources \u2013 the people people. They can refine the organisational design with senior managers, and then gain buy-in and commitment from all employees. By creating performance objectives and writing position descriptions, they will ensure an action plan is in place every time the strategic plan is created, reviewed or changed.<\/p>

Marketing \u2013 the mouthpiece. Marketing is tasked with making your strategy known to your customers, potential customers, competitors and your employees. Challenge them to consistently show evidence of achievements when new technologies are delivered, new products are launched or when new customers show confidence in your organisation\u2019s direction.<\/p>

Change leaders \u2013 the problem solvers. These go-getters work across the organisation to ensure you can transform your business in line with your strategic priorities. Their ability to improve softer skills will achieve valuable buy in and drive employees to want to be part of that change.<\/p>

6. \u201cDon\u2019t stop believin\u2019\u201d \u2013 Journey<\/strong>
A strategy lasts all year round, not just the AGM\u2026 You need to make it part of your everyday routine and culture to maintain the right focus. If this concentration wavers, then you may struggle to fully embed your Strategic Plan into your whole organisation.There is a jeopardy factor here. Without a clearly disseminated Strategic Plan, your competitors are likely to be gaining on you or reaching over you to pinch customers or grow their share of new market entrants. Be in no doubt, they are intent on absorbing your business or flushing you out of the market. ABBA were right: \u201cThe winner takes it all\u201d.Everyone in the organisation should know the strategy, understand it and be working towards delivering to it. Get it right, and you will align your team, boost performance and better deliver business outcomes. Or, to put it simpler, you\u2019re more likely to turn a decent profit. Now is the time to strengthen your strategy and create your own direction.<\/p>

All together now: \u201cWe are the champions, my friends\u2026\u201d<\/strong><\/p>

If you would like to talk to Expleo about your organisational strategy,\u00a0Contact us<\/strong><\/a>\u00a0today.\u201d<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

As experts in company strategy, Expleo share the top 6 ways to help your organisation with strategy and ensure that everyone is working to the same vision.<\/p>\n","protected":false},"author":78,"featured_media":3708,"parent":0,"template":"","meta":{"_oasis_is_in_workflow":0,"_oasis_original":0,"_oasis_task_priority":"","_angie_page":false,"footnotes":""},"topic":[144],"insights-single-templates":[316],"industry-taxonomy":[265],"content-type":[23],"country":[119],"service":[67,83],"class_list":["post-1135","insights","type-insights","status-publish","has-post-thumbnail","hentry","topic-business-transformation","insights-single-templates-old-template","industry-taxonomy-aall-industries","content-type-blog","country-ireland","service-strategic-consultancy-cx","service-transformation-consultancy"],"yoast_head":"\nExpleo | Strategy playlist to help your company shake and roll<\/title>\n<meta name=\"description\" content=\"As experts in company strategy, Expleo share the top 6 ways to help 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